A portfolio of professional projects and personal ventures where my inner-creative child’s curiosity charts the course.
by Ezekiel “EAZY” Soriano
Year: 2020-Ongoing
Project: Product Photography for multiple Pleasures' collections, including a collaboration project, MLB x PLEASURES, focusing on studio flat-lay and lifestyle shots.
Highlights:
- Engaged in multiple studio-based photography sessions, specializing in flat-lay shots to showcase product details.
- Managed and collaborated with a photography team to ensure seamless execution and alignment with Pleasures' and MLB streetwear aesthetic.
- Delivered high-quality images that enhanced the brand's e-commerce, social media, and marketing efforts across all channels.
Year: 2021-2024
Project: 360 and Flat-Lay Photography for Travis Scott/Cactus Jack and his various collaborators.
Highlights:
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360° Product Photography: Provided dynamic, interactive visuals for footwear and apparel, enhancing the digital shopping experience.
- Flat-Lay & Studio Shoots: Executed clean, high-resolution flat-lay imagery that emphasized textures, embroidery, and branding details.
- Brand Collaborations: Worked on exclusive releases with Mitchell & Ness and collegiate-inspired apparel, ensuring seamless visual storytelling aligned with the Cactus Jack aesthetic.
- E-Commerce & Marketing Assets: Delivered polished product images used across online stores, social media campaigns, and promotional materials.
Year: 2023-2024
Project: Product Photography for multiple Ceremony of Roses projects, including the following artists: Kendrick Lamar, pgLang, Olivia Rodrigo, Dominic Fike, Lil Nas X, Rex Orange County, Megan Moroney, Victoria Monet, Rosalia, Zach Bryan, and A$AP Rocky.
Highlights:
- Engaged in a studio-based photography session, specializing in flat-lay shots to showcase product details.
- Shot product photography for various artists that I look up to which challenged me.
- Delivered high-quality images that enhanced the brand's e-commerce, social media, and marketing efforts across all channels.
Year: 2022-2023
Project: Flat-Lay Photography for Canary Yellow & Off-White
Highlights:
- Executed clean, high-resolution flat-lay imagery that emphasized textures, embroidery, and branding details.
- Shot many various accessories and products
- Delivered polished product images used across online stores, social media campaigns, and promotional materials.
Year: 2026
Project: Flat-Lay Photography for Pharrell Williams’ VIRGINIA under TITOL Retail, LLC
Highlights:
- Executed clean, high-resolution flat-lay imagery that emphasized textures, and branding details.
- Delivered polished product images used across online stores, social media campaigns, and promotional materials.
Year: 2024
Project: Flat-Lay Photography for bighouse.
Highlights:
- Conceptualizing different ways to showcase colognes
- Used an iridescent backdrop to shoot a few lifestyle close ups.
Year: 2020-Present
Project: Flat-Lay Photography for Glo Gang.
Highlights:
- Flat-Lay & Studio Shoots: Executed clean, high-resolution flat-lay imagery that emphasized textures, embroidery, and branding details.
- E-Commerce & Marketing Assets: Delivered polished product images used across online stores, social media campaigns, and promotional materials.
Year: 2025
Platform: Shopify
Overview
Tanaka Farms is one of Southern California’s most recognized family-owned farms, known for its seasonal events, produce, and artist collaborations. I led the digital rebrand, transforming their Shopify site into a scalable, story-driven experience that reflects the farm’s warmth and community spirit.
Process & Build
Using Dawn as a foundation, I developed a custom Shopify theme centered on modular design and seasonal storytelling. I also handled product photography for the Glowny collaboration and inline merchandise, creating visual consistency across the new site.
Key features included:
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Dynamic Header and Mega Menu: Responsive navigation with seasonal color logic, nested menu items, and promotional badges.
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Custom Storytelling Sections: Flexible content blocks for highlighting collaborations and farm events.
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Automated Product Drops: Shopify Flow logic for timed merchandise releases, including the Steven Harrington x Tanaka Farms capsule.
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Enhanced UX and SEO: Streamlined product layouts, adaptive imagery, and optimized meta structure for long-term growth.
Result
The rebrand unified commerce, storytelling, and visual identity, giving Tanaka Farms a digital home that evolves with each season and collaboration.
Year: 2022
Project: Flat-Lay Photography for M80 Esports
Highlights:
- Executed a stand-up “ghost shot” of a garment that floats on its own.
- Had full creative control on product photos
Year: 2025
Project: Flat-Lay Photography for Big Chief Extracts, a premium cannabis brand.
Highlights:
- Executed clean, high-resolution flat-lay imagery that emphasized textures, and branding details.
- Delivered polished product images used across online stores, social media campaigns, and promotional materials.